Wednesday, 2 March 2011

My new project...Shapeshift

For my new project which is based fashion based, I have been given the following brief...

Shapeshifting’ has taken on currency in popular culture where humans morph into animals or take on super-human qualities that transform the body and its physical capabilities. In anticipation of the Olympics 2012, ‘Shapeshift asks you to take inspiration from the body and sport.
Explore the meaning of this word both conceptually and in relation to materiality e.g. fabrics that transform and shift shape, bodies that transform or shift shape in a range of sport/body contexts. Consider how the body can transform material and material can transform the body – this might be through volume, stretch, movement, multi-function, constriction etc.. Think of the body as a 3x dimensional surface across which colour, pattern, shape, image and form can traverse. Consider the space around the body and how the body extends into space through sports activities. 

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